Jinming Ranked in 2015 China Brand Value List with Its Recognized Innovative Strength
On December 12, 2015, China brand value evaluation results were jointly released in Beijing by the State Administration of Quality Supervision, China Council for Brand Development, China Central Television and other organizations. Jinming was ranked 45th in "Independent Innovation" strength with its comprehensive assessment scored 743 and its brand valued RMB 647 million(USD 103 million), becoming the only enterprise in the plastic film equipment industry that entered the list. Its brand value took second place in China plastics machinery industry.
2015 Brand Value Evaluation was organized by China Council for Brand Development under the authorization of the State Administration of Quality Supervision. The evaluation method was based on Brand Valuation - Requirements for Monetary Brand Valuation (GB/T29187-2012), Brand Valuation - Multi-cycle Excess Earnings Method (GB/T29188 -2012) and application guidelines of brand evaluation related industries and other relevant national standards. In the brand value evaluation, the enterprises were classified into 4 categories and 25 subcategories. The entry industries has covered those having industrial advantages, accounted for a higher proportion of GDP, with better brand building basis and mature conditions in brand evaluation. With its high authoritativeness and wide influence, the list is an important measure for China to establish a distinctive brand value evaluation mechanism, to create and promote Chinese brands.
Jinming is a leading film equipment manufacturing enterprise in China and also a world leader in the industry. Founded in 1987, it is a hitech enterprise focusing on R&D, production and sales of blown film machine, cast film machine and biaxially oriented film machine. From the beginning of its establishment, Jinming has taken "Focus on Innovation" as its mission. Since 2007, Jinming has competed in the global market as a "China brand". After nearly a decade of development, Jinming products have been exported to more than 40 countries with thousands of its machines serving customers worldwide, its technical strength and sales ranked in the forefront of the industry. In 2011, the company was successfully listed in the GEM, Shenzhen, China with stock code 300281.
From 2014, Jinming has entered a new phase of independent innovation, and further emphasized the contribution of innovative technology to the product quality, as well as to the competitiveness of Jinming in the global market. The company has continued to introduce innovative professionals; grasped the latest application technology in the application process and equipment technique of mulch film; opened Jinming technology center to focus on independent development and research, project incubation, promotion of the latest technologies and solutions to the industry. In 2015, Jinming was designated as Guangdong SME Innovation Industry Demonstration Base.
Over the years, Jinming has created industry value together with partners with its innovative technology, outstanding quality, and excellent service. Jinming's successful selection into the brand value list has marked that our innovative strength is not only industry leading, but also has gained widespread recognition and praise.