#Product Trends
Case study: VARTA consumer batteries
Insights into the labeling of battery packaging
Dischingen looks tranquil: 1,700 residents, with meadows and forest all around. Here, amid the eastern part of Germany‘s Swabian Alb region, VARTA Consumer Batteries GmbH & Co. KGaA (since 2002 part of US Spectrum Brands Holdings) produces more than a billion round cells each year. After they got labeled, packed and palletized they are leaving Dischingen in trucks. All over the world, the battery sizes AA, AAA, C and D are used in mobile phones, cameras, flashlights, remote controls, toys and many more. As regards the labeling of the small energy carriers‘ packaging the company since 2014 relies on cab tools and solutions.