A Revolution in Design

How 3D printing helps build better products Faster

Trends toward affordability and ease of use are bringing professional 3D printing technology in house for many designers and engineers. The growing expectation that a CAD drawing can become a real three-dimensional object in a matter of hours is altering how companies see the design process. It can be faster, more effective and less costly.

The longer a product stays in the design cycle, the longer it takes to get to market, meaning less potential profit for the company. Time-to-market considerations are one of the most critical daily issues facing product designers and developers. For many, prototyping itself presents a time-tomarket obstacle in product launches.

With increasing pressure to get products to market quickly, companies are compelled to make quick yet accurate decisions during the conceptual stage of design. These decisions can affect the majority of total cost factors by establishing material selection, manufacturing techniques and design longevity. 3D printing can optimize design

processes for greatest potential profit by speeding iterations through product testing.