Andrea Stach Appointed as New Director of Sales at Baoli EMEA

Milano, 17. October 2024 – Baoli EMEA, a leading provider of affordable forklift solutions, is pleased to announce the appointment of Andrea Stach as its new Director of Sales.

Andrea Stach brings extensive experience and a proven track record in the forklift and material handling industry. Her career spans several decades, during which she has held various leadership roles in sales, service, and marketing. Most notably, she served as Director of Sales & Service at CESAB Material Handling Europe, a subsidiary of Toyota Material Handling Europe (TMHE), where she was responsible for overall budget management, strategic business planning, and the development of a robust dealer network.

In her new role at Baoli EMEA, Andrea will be pivotal in driving the company's sales strategy to achieve increased order intake, enhance market share, and reach defined gross profit targets within the EMEA market. She will lead a high-performing sales team, align strategies with sales initiatives, and report directly to the Managing Director of Baoli EMEA S.p.A.

Andrea Stach's Background and Experience

Andrea's professional journey began at Clark Maschinenfabrik GmbH, followed by key positions at Yale Fördertechnik GmbH and TMHE. At TMHE, she excelled in roles such as Senior Manager of Territory Management and Manager of Product Marketing, overseeing business units with significant P&L responsibility and leading large, diverse teams across multiple European regions.

Her expertise includes business transformation, customer journey process optimization, and intercultural communication. Fluent in English and proficient in French, Dutch, and Italian, Andrea's language skills will be invaluable in managing Baoli’s network partners across Europe, the Middle East, and Africa.

Remarks on the Appointment

Christian Bischof, Managing Director of Baoli EMEA S.p.A., commented on Andrea’s appointment: "We are delighted to welcome Andrea Stach to our team. Her extensive experience and impressive track record in the material handling industry make her an invaluable addition. We are confident that Andrea’s leadership will drive our sales strategy and further strengthen our market position."

Andrea Stach expressed her enthusiasm for the new role: "I am honored to join Baoli EMEA and look forward to working with the team to achieve our ambitious goals. This is an exciting opportunity to contribute to the growth and success of the company and to enhance our customer relationships and service delivery."