When small e-commerce products do not need a box

Reducing boxes and filling materials for small retail products and accessories

Small home accessories, fashion items and consumer goods often need protection during shipping, but they do not always require a conventional cardboard box.

This was the issue Kasanova wanted to address for part of its e-commerce shipments. The company was looking for an alternative to boxes and additional filling materials for small home products and accessories.

WaveBag offered a more compact solution: a protective paper padded mailer designed to provide cushioning without surrounding smaller products with unnecessarily large packaging.

The same principle can also be applied to fashion and premium retail, where accessories and compact products need protection but do not always require rigid outer packaging.

WaveBag has been used for applications involving companies and brands in the Italian fashion and luxury market, including Giorgio Armani, 10 Corso Como, Tiziana Fausti and Bulgari.

WaveBag can also be customized with dedicated graphics, allowing brands to combine product protection, more efficient packaging dimensions and a consistent customer experience.